media and humanitarian action
© Laura Bianchi, MSF
NEXT SESSION: 11-15 may, 2020
This executive short course provides participants with a better understanding of traditional and social media and the use of media relations in humanitarian settings.
- Explain the media landscape (global & local) and the opportunities and challenges it presents to humanitarian organisations
- Analyse the impact of the digital media revolution
- Apply a media mapping tool and craft messages for the media
- Develop critical analysis of the influence and power of the media and the benefits of proactive media relations
- Reflect on the ethical dimensions of the relationship between journalists and humanitarian actors and of the production of news by the latter
- Media landscape and its evolution
- New challenges of global journalism
- Media mapping
- Journalists-aid actors interactions
- The use of digital media
- Effective oral communication
- Making humanitarian news
- Building and passing a message (media training)
- Professionals in the humanitarian, development or social sector looking to develop their competencies as well as reflect and capitalise on their experiences.
- Professionals from other sectors who wish to increase their understanding of the humanitarian sector for a potential career change.
- Graduate students with relevant volunteer or intern experience, looking to undertake a post-graduate course with a view to entering the humanitarian sector.
2 ECTS - Credits recognized by the University of Geneva and the Graduate Institute of International and Development Studies.
Jean-Marc BIQUET, CERAH, University of Geneva